In sales, we talk a lot about success. And, because the sales team is the revenue engine for any company, we often connect the idea of success with how much money we’re making for ourselves and our companies.
Salespeople love the rush that comes from closing a deal. That makes sense – after all, it feels great to win! However, evolved sales professionals know that, when we are at our best, we are not just chasing deals and dollars. We’re chasing opportunities to help clients and customers find solutions to their problems. We make ourselves valuable by making their lives easier. As a result, we create revenue and profits.
In other words, the money we make from closing deals is not the be-all, end-all. On the contrary, financial success is actually a byproduct of helping other people.
Making money is a sign we’re doing well. But it’s not necessarily a sign of inner happiness. That is why fame and fortune do not necessarily guarantee happiness. Yes, wealth can provide us with amazing experiences and fun possessions. But, if we lack the right mindset, we won’t truly be happy.
This is why gratitude is such a powerful force. This characteristic runs strong in people who lead both highly successful and deeply fulfilled lives.
At the last Sales 3.0 Conference of the year, in Philadelphia, I took a few moments to record a video of Aly Brandt, president (US) of DoubleDigit Sales, and one of Selling Power’s longtime and great customers. One of the reasons I love this video is that Aly pairs the concept of financial success with the emotion of gratitude. As she explains, her company’s association with Selling Power and Sales 3.0 has connected DoubleDigit Sales with one of the top producing orgs in the Fortune 500 (and one of their biggest clients). For this, she says: “I’m grateful, so thank you.”
It has often been said that selling is about relationships. Even in this highly tech-driven, digital era, selling is still about our human connections with one another. As we reach the end of 2017, I encourage you to think about these three things to set yourself up for fulfillment and success in the next 12 months:
- For which relationships are you most grateful in your life?
- How do you express that gratitude (if at all)?
- What can you do in 2018 to amplify your feelings of gratitude – and express them more frequently, with more people?