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02/08/2017

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CoachLee

Great point about learning what motivates the buyer. This does suggest you as the seller must not have any preconceived ideas about the buyer's motivation based upon your own past sales experiences. To have such thoughts suggest you believe that you create value as the seller and unfortunately in my humble opinion value is unique to each buyer. What you can do through those other qualities you can connect to the buyer's value drivers.

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