TypePad Profile

Get updates on my activity. Follow me on my Profile.

« Who Should Be Responsible for Sales Enablement Content - Sales or Marketing? | Main | 12 Tips: Making Your Sales Relationships Work »

03/08/2013

Comments

Feed You can follow this conversation by subscribing to the comment feed for this post.

Brendon Ross

That is a great breakdown of social media strategy into the simplest terms. I think it starts with content. Good content will bring in good customers and will build relationships. This allows for good communication which is one of the most important components of a social media strategy (it is called "social" for a reason, after all). Word of mouth is now more important than ever because of these open forums of communications. A person can become an advocate for your brand, as well as the opposite. The collaboration aspect is a little trickier I feel, but I am optimistic that in the months and years to come, businesses will become better at this and we will all be able to grow from hearing about those doing it right.

Great post!
Brendon

Peter Ostrow

Social Selling is real, and it works. If you're not collaborating, listening and participating, your competitors are. More details: http://bit.ly/19QuJ6U

The comments to this entry are closed.

Please type your email address below to receive an email whenever a new blog post appears:

Delivered by FeedBurner