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« Part II: Is Your Sales Funnel a Trash Can or a Treasure Chest? | Main | What's Your Greatest Sale Ever? »

07/19/2011

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abercrombie

Thank you for your article, it is very useful, help to improve our sales skills.My view is that a good marketing technique is part of the business, and its success is absolutely necessary. In fact, the ability of the proper marketing of the product or service is actually more important than the product itself. Even inferior products, can be a financial success, if the sale is normal.

John E Flannery

This is a well thought out and written article. Once you have determined "a through e", have you documented this in a written, repeatable format? Having your customer(s) validate that process would also add credibility.

Once this is in place, Managers now have a more objective way of keeping sellers in line with the best qualified opportunities. Good selling to all !

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very good blog, the article is very interesting and help me to improve my website

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This site is so useful, so much knoledge here, I think more important than the product it is know it and the market strategy

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The ability to properly market a product or service is actually more important than the product itself.

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Miguel - negocio en internet

Great article!it made me re-think of new strategies for my marketing campaign. It is always very difficult to decide your marketing business strategies.however I work with companies that do not have unique strengths.

cheers!

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Brian Auctions

I like your post, however I work with companies that do not have unique strengths, they employ a me-too strategy and it makes them hard to compete if they are not the ones offering the product for the lowest price. It's quite hard to market a company that doesn't have anything unique about it. Have you had any experience with this kind?

My bussines

It is always very difficult to decide your marketing business strategies.This article will help me to improve my business techniques
My point is that a good marketing technique is one part of the business that is absolutely essential to its success. In fact, the ability to properly market a product or service is actually more important than the product itself. Even an inferior product can be a financial success if marketed properly.

Samantha Lewers

Just by reading on your article, it made me re-think of new strategies for my marketing campaign. I'd like how you use the term "sweet spot", it's sounds profiting in a sense.

Craig Arnoff

Great article! Indeed, when the fit is good one's chances of closing are higher. Likewise, when the fit isn't good, I recommend simply telling the prospect that's the case. They'll either agree (and be thankful you were honest) or tell you why they're a good fit for you.

In any case, selling to your "sweet spot" makes good business sense---and you'll definitely sell more!

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